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What is Big Data Really Good For? Practical Applications and Best/Worst Practices

Josie Kressner will join a panel at the WTS Annual Conference in Austin, TX to discuss practical applications of big data. A summary of the event is below.

Everyone is talking about Big Data – but how can we ensure that it’s used effectively and isn’t just a buzz word? This panel will convene practitioners at the forefront of applying Big Data to complex transportation planning projects, with a focus on the use of data from mobile devices (GPS, cell phones, connected cars, etc.). Each panelist will present two brief case studies – a case in which Big Data was used to great benefit, and one in which things did not go as planned. We will include projects that are more traditional transportation issues like transportation demand management, as well as emerging topics like planning EV charging infrastructure and complete streets. The panel will conclude with a summary of the best and the not-so-great times to apply Big Data to transportation.